Your daily simpelthen

Clients and friends become simpelthen testimonials. simpelthen in the daily life. Same-same, but different!

simpelthen goes Helvetas – Collaboration with Helvetas Switzerland

Starting from May 2020, we present in our store in the Zweierstr. 38 in Zürich, the collection born from a collaboration with Helvetas Switzerland. All designs are exclusive, made out of fair-trade and GOTS certified jersey and cotton. The collection, minimalistic and casual in the style, has been produced in olive, night blue and off-white.

7th Edition

Airy and delicate nuances play with each other. Powder pink and apricot, vanilla and light blue transport us in a hot summer afternoon. The outfits of the Edition 7 are thought for a modern nomade, who every day develops her own personal style, in order to feel good and at ease in every situation. The cuts are minimal, nothing is too much. Full of character enters simpelthen with the edition 7 the new decade.

refined. reduced. simpelthen by Simone Klemm

unique. combinable.

My collection consists of individual editions. Of unique treasured pieces. simpelthen is minimalist. Modern design. Reduced to the essentials. In high-quality, beautiful fabrics. Handmade in Ticino. Can be combined again and again. Always fascinating.

enduring. close.

This durability can be found in every detail of simpelthen: as an experienced designer I conceive and develop every single piece with my team. In Zurich. In the immediate vicinity. With the shortest possible distances. From the idea to the cutting of the cloth. From the fitting to the purchase.

exquisite. cool.

My designs enjoy the ideal setting at their new store on Zweierstrasse in Wiedikon. Conceived by Gasser Derungs, our boutique invites you to experience its ambience. In a relaxed atmosphere. To explore. To try on our elegant and cool looks. Incomparable. Unforgettable.